Every Drop Counts: Waterdrop’s Commitment to Sustainability

Since its inception in 2015, Waterdrop has been on a mission to revolutionise hydration by encouraging healthier lifestyles and reducing environmental impact. By replacing traditional bottled beverages with its innovative Microdrink cubes, Waterdrop has significantly reduced its use of single-use plastic.

As of March 2024, the company has saved over 28 million plastic bottles and reduced CO₂ emissions by up to 98% compared to standard 500ml bottled drinks. Through a partnership with Plastic Bank, Waterdrop ensures that for every bottle sold, two plastic bottles are collected from the environment, supporting various UN Sustainable Development Goals.

Waterdrop's dedication to sustainability extends to their production processes, where they prioritise eco-friendly practices and materials, reinforcing their role as a leader in sustainable hydration.

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Popping Up with Purpose: Waterdrop’s Interactive Retail Experiences